Ferry Plaza Food Extravaganza

» 13 August 2007 » In Bay Area, Food »

Mushroom Shop

So I was going to write a long post, nay, multiple long posts about my new job, moving to San Francisco, how cool my new place is, how much I love living here, etc, etc, etc. You know, the usual stuff from someone who moves from suburbia of South Bay to the coolest city in the country. But I’ll save you the grief of reading through that and summarize:

  1. My new job (at Outspark) is cool. I get to build platforms to support games that we publish and all these games include some type of social interaction. So, Web 2.0 + games = profit!
  2. Our first game — Fiesta — is blazing through our target demographic like Homer Simpson through week-old donut bucket behind Kwik-E-Mart.
  3. San Francisco rocks. You should try living here at least once.
  4. On second thought, no, don’t try living here, it’s crowded and expensive enough as-is. You can visit, but if you do, please, never, ever call it San Fran. Or SF. Or, heaven forbid, Frisco. The locals call it “the city”, but for you it’s San Francisco. St. Francis of Assisi, mkay? Welcome.
  5. You should vote for my submission to the Passport theme photo contest at JPG Mag. Really. All the cool kids are doing it.
Cowgirl Creamery

Let’s move on to the real topic. Even before I moved to the city, I kept hearing that the Ferry Plaza Farmers Market is something to be experienced. So this past weekend, I got up early enough (yes, 10 am, I blame my co-workers for the previous night) and went to “experience” it. My place is just over a mile from the Ferry Building and it’s a very nice walk along Embarcadero and all the piers. Just beautiful, especially on a cool, breezy morning.

The market itself is outside, along the front of the building, but most of it is on the rear plaza overlooking the Bay. Walking through it is enough to make you salivate: fresh vegetables piled high on the tables, golden honey glistening under the sun, heirloom tomatoes showing their multi-hued juiciness to the public. I saw a stall that sold not fewer than 6 different types of pluot. I tasted (and bought) Snow Giant white peaches that were so sweet and tender that you don’t even have to chew them. I lost count of the word “organic” written on the product signs. And if you tire or get hungry, like I did, just walk to one of the food stalls on the south side, get yourself a nice California-style omelet, salad, or sandwich, and enjoy it while sitting by the water and thinking how awesome this place is.

Caviar Cafe

Still with me? Good, it’s not over yet. There’s also the Ferry Building itself, which I can unabashedly and without slightest exaggeration call “foodie heaven”. From Cowgirl Creamery, making dozens of varieties of cheeses and creams, to I Preferiti di Boriana, giving you a taste of Tuscany, to Recchiuti Confections, that looks nothing more like Apple Store, but for chocolates. And then there is Tsar Nicoulai Caviar Cafe, which surprised even me with their selection. Plus, there are restaurants, cafes, wine shop, gelateria, and even a bookshop, to complete the picture. Quite awesome, to sum it up, and a great place to spend a few hours. Or a day. And a bunch of your money. The only other place I’ve seen anything like it is Paris.

Granted, Mountain View Farmers Market is quite good and is cheaper. But then, it is in Mountain View.

So if you do visit San Francisco — or if you live here, but haven’t bothered to visit the market — do yourself a favor and get over to Ferry Building on a nice Saturday morning. You won’t regret it.

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